TfL announce their latest weapon in the fight against their own carefully engineered congestion, digital advertising Taxi top boards!
Yep, you read that right a barely legible illuminated sign that nobody reads is going to help you avoid getting stuck in one of the capial's numerous bottlenecks.
Garrett Emmerson, TfL's Chief Operating Officer for Surface Transport, said: `This trial is an innovative new way to reach road users in London and keep them informed of traffic conditions.'
He goes on to say: 'It is one of many ways we are focusing our attention on keeping London moving, particularly during the current success-driven boom in construction seen across London.'
You really couldn't make it up, could you?
But it seems TfL have done just that!
4 comments:
I have an idea that would help TFL inform road users that are stuck in traffic,they could advertise on the radio that EVERY JOURNEY MATTERS and every thing will be ok when the super cycle highway is finished.Plan B is to close key roads (Tottenham court road and Bank junction ) but let buses and cycles use only,this will really help traffic flow and cause less pollution,it will also help with the lack of affordable housing in London and we can all live happily ever after.
We should be putting on own advert on... TFL Every Journey In Tatters
That looks like a very crude photoshop retouch of London_TaxiPR ad by Verifone? The real ad is promoting taxis by showing a POSITIVE message about the trade. More of the same please!
Anon 702
No shit Sherlock, obviously the theme of the post went right over your head
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